Customer-centricity Email Push SMS Phrase Lower Median Upper Volatility Lower Median Upper Volatility Lower Median Upper Volatility Quartile Quartile Quartile Quartile Quartile Quartile for you -25.2% 2.0% 34.0% 79.6% -24.3% 0.8% 33.7% 71.1% -19.2% -1.4% 34.9% 2.4% here to help -35.6% -16.0% 10.4% 3.4% -20.4% 8.4% 37.2% 57.4% -35.3% -9.6% 31.5% 17.7% rewarding you -11.2% 3.4% 22.0% 0.2% -12.5% 10.0% 23.7% 5.8% -11.3% 13.8% 47.1% 79.7% special -19.6% 6.4% 35.6% 50.9% -20.8% 6.3% 44.3% 89.8% -29.3% -0.3% 20.4% 75.8% spoil yourself -36.0% -8.4% 28.4% 96.9% -26.3% 14.1% 28.6% 44.5% -28.3% 14.2% 24.5% 29.3% thank you -20.0% 10.0% 42.0% 86.7% 3.1% 25.5% 49.4% 31.5% -36.0% 15.3% 38.0% 46.2% you'll like -15.2% 10.4% 37.2% 24.9% -22.4% -2.4% 19.6% 17.9% -44.6% -24.5% 13.3% 59.3% you'll love -28.0% -4.0% 24.4% 30.5% -26.7% -6.7% 15.7% 10.4% -15.9% 22.0% 55.0% 6.1% phrasee.co 21